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  • Business Skills Training

    project_managementInterSource offers live instructor-led courses on all important operations-related skills, including Communications, Customer Service, Human Resources, Marketing, Team Building and Writing

    These live classes are offered via a Web interface.

  • About Business Skills

    Business Skills relate to communication used to promote a product, service, or organization; relay information within the business; or deal with legal and similar issues. It is also a means of relying between a supply chain, for example the consumer and manufacturer.

    Business Communication is known simply as "Communications." It encompasses a variety of topics, including Marketing, Branding, Customer relations, Consumer behaviour, Advertising,

    Public relations, Corporate communication, Community engagement, Research & Measurement, Reputation management, Interpersonal communication, Employee engagement, Online communication, and Event management. It is closely related to the fields of professional communication and technical communication.

    In business, the term communications encompasses various channels of communication, including the Internet, Print (Publications), Radio, Television, Ambient media, Outdoor, and Word of mouth.

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  • Course Details Business Skills

    Classes are offered via a live web conference. For detailed course outlines and scheduled classes, please see below.

    Online classes are never cancelled due to low enrollment. The instructors who teach our online classes are no less than outstanding, and each has years of practical and training experience.

    InterSource clients are active globally. Live web courses are priced in US dollars, and run during Eastern Standard Time (New York) business hours. We also run live web conference classes during European business hours, which can be invoiced in local currencies. For further information please contact us on +41 (22) 958 0114.

Instructional Design Training

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Course duration

  • 2 Days

Course Outline

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  1. What Is Instructional Design?
    1. Introduction to Instructional Design
      1. What Is Design?
    2. The Foundations of Instructional Design
      1. CIP
      2. Situational Learning
      3. Connectivism
      4. Constructionism
    3. Models of Instructional Design
      1. Kemp
      2. Gagne
      3. Bloom's Taxonomy
      4. ADDIE
    4. The Instructional Design Process
      1. The Steps in the Process of Designing Learning
    5. The Role of the Instructional Designer
      1. What Does an ID Do?
    6. Working with Clients
      1. Define a Client in the Instructional Design Process
      2. Define the Role of the Client
    7. Working with Subject-Matter Experts
      1. What Is a SME?
      2. What Is the Role of the SME in the Instructional Design Process?
    8. Working with Additional Resources
      1. Who Are Other Resources the ID May Work with in the Process?
      2. Identify Other Roles and Their Tasks
  2. Analyzing and Objective Setting
    1. The Basics of Goal Analysis
      1. The Purpose of Analyzing Goals
      2. The Process of Analyzing Goals
    2. How to Conduct a Needs Assessment
      1. Determine Instructional Needs
      2. Procedure
      3. Evaluate Its Success
      4. Data-gathering Methods
    3. How to Conduct a Task Analysis
      1. Purpose
      2. Methodology
      3. Steps
    4. Analyzing the Learner
      1. Similarities and Differences in Learners
      2. Learner Characteristics
      3. Learner Environment
    5. How to Develop Objectives and Goals
      1. Difference between Goals and Objectives
      2. Setting Goals
      3. Translating Goals to Objectives
  3. Learning Design Concepts
    1. Organizing Content
      1. The Levels of Organization
      2. Questions to Ask
    2. The Design Plan
      1. Define the Design Plan
      2. How It Is Used to Construct Learning
    3. Standard Sequencing Models
      1. Known to Unknown
      2. Simple to Complex
      3. Dependent vs. Supportive Relationship
    4. Instructional Strategies
      1. Learning Environments
      2. Different Activities (classifying, summarizing, practice, etc.)
    5. Delivery Formats
      1. Instructor-led Training (ILT)
      2. Self-paced Learning
      3. Virtual Classroom Learning
      4. Blended Learning
    6. Layout and Course Design
      1. Visual Design Best Practices
    7. Using Pictures, Graphics, and Multimedia
      1. Basic Design Concepts
      2. What Design Elements Work Best in Instructional Design
    8. Using Animations and Interactions
      1. Animations and Interactions - Best Practices and Tips
  4. Developing and Implementing the Learning
    1. Learning Processes
      1. Cognitive Load
      2. Behaviorism
      3. Memory
    2. Learning Distribution and Implementation
      1. Train the Trainer (prepare the teacher)
      2. Facilitator Plan
      3. What the Student Needs to Know to Be Prepared
    3. Learning Support
      1. Who Will Support Learning?
      2. How Will Learners Be Supported?
    4. Following Up
      1. How to Follow Up on the Training
  5. Evaluating the Effectiveness of the Learning
    1. Why Evaluate? The Importance of Evaluation
      1. What Is the Purpose of Evaluating?
    2. Achieving Performance Standards
    3. Kirkpatrick's Four Levels of Assessment
      1. Reaction
      2. Learning
      3. Behavior
      4. Results
    4. Assessing Knowledge, Skills, Behavior, and Attitude
      1. Tools
      2. How to Conduct Evaluations
    5. Formative and Summative Evaluations
      1. Define Formative Evaluations
      2. Define Summative Evaluations
      3. When to Use Each Type
    6. Return on Investment (ROI)
      1. Importance of Measuring ROI
      2. How to Measure ROI

InterSource Geneva, a premier Information Technology training firm, offers over 400 different courses on server, database and programming technologies, as well as end-user classes for the most popular office, graphics and design applications. We serve clients in Switzerland (Geneva, Lausanne, Bern, Basel, Zurich) and throughout Europe (France, Germany, Austria, Finland, Sweden, England, Netherlands, Spain, etc.).


InterSource offers custom, private courses at client sites, standard public courses in our Geneva classroom, and online training via live Web conference. Training is offered in English and many other languages (Francais, Deutsch, Espanol, Italiano.)


For an overall view of our offerings, please visit us at www.intersource.ch.